MARKETING MAGIC

BLACK WEDNESDAY?

Black Wednesday is a creative marketing and PR company that focuses on grassroots efforts to authentically connect brands to their audiences.

At BW, we dive into a client’s brand strategy to custom build marketing programs tailored to fit their vision, voice and goals. We develop creative stories and campaigns that exemplify their core values and beliefs, help them get plugged into the larger dialogues in their communities and seek innovative opportunities for organic coverage and engagement.

We call this brand personification: when your business behaves like a person allowing you to market differently. We want to help you share the living, breathing human passion behind exactly what gets you up in the morning (besides coffee). Let’s be honest, we love coffee, but we’re even bigger fans of the authentic interchange inspired by sharing a cup. Our role: setting the table for your next conversation.

Whether it’s marketing consultancy, public relations, social media, event marketing, or strategy services, if you care about it, we will amplify the message and help you participate differently.

So let’s talk: contact us today and let’s have a conversation about your next conversation.

Let’s talk about the story you need help writing and/or sharing. We can help you design programming and plans to get the word out through traditional and alternative media, social media, your website, influencer marketing and more.

We can create and design your press release to tell your story in an exciting way; we’ll then pitch the media to secure coverage and the third party credibility you need to support the launch of your newest product, restaurant, marketing campaign, rebrand, etc.

In our book, social media is the most powerful marketing tool you have at your fingertips (literally) because for the most part: it’s free. We’ll help you design creative and innovative campaigns, engage with your target audience and grow your community (and sales!).

It’s important for your brand to connect with people online and off, period. AND, well, everyone loves a good party. From grand opening events to media reveals to influencer and blogger events, we’ll get your brand in front of the right people.

PRESS

20 most beautiful restaurants in Charlotte, ranked

Zeppelin, La Belle Helene

Lyft unveils a new way for Charlotte customers to lock in consistent prices

Lyft

News on 4 Charlotte restaurants: What’s open, almost open, delayed

Zeppelin

La Belle Helene brings French fare to uptown Charlotte

La Belle Helene

Chef Michael Rouleau from La Belle Helene cooks up some pulet roti

La Belle Helene

La Belle Helene brings French fare to uptown Charlotte

La Belle Helene

6 spins on your favorite childhood snacks to enjoy as an adult, like Cap’N Crunch pancakes

Fran's Filling Station

How to Make BLT Steak’s Fluffy, Puffy Popovers

BLT Steak

10 of Charlotte’s newest stops for escape rooms, ice cream, French cuisine and more

La Belle Helene

6 quick takeaways from my first visit to La Belle Helene, the new upscale French brasserie in Uptown

La Belle Helene

La Belle Helene Brings French Cuisine to Uptown

La Belle Helene

La Belle Helene Charlotte’s New French Brasserie

La Belle Helene

The RNC is going to Charlotte in 2020. Here’s what convention goers should explore

La Belle Helene

Quick overview: 6 grand openings to look forward to in August

La Belle Helene

scoopEATS: Charlotte Now Opens, Opening Soons, Food News & Events for August 2018

La Belle Helene

The Best Trivia Options for 5 Nights of the Week, From Music Trivia to ‘Family-Feud’ Style

Angry Ale's

Upscale French restaurant sets opening in uptown

La Belle Helene

Queen’s Feast: Fran’s Filling Station

Fran's Filling Station

25+ essential Uptown lunch spots when you can’t decide where to eat

La Belle Helene

PHOTOS: Upscale French restaurant sets opening in uptown

La Belle Helene

Oui: We’ve got tastes, pictures and opening dates for uptown Charlotte’s new French palace

La Belle Helene

13 must-try steakhouses in Charlotte and what to order at each, including a $125 ribeye

BLT Steak

Charlotte’s ‘Summer Share’ drive ends Sunday

SHARE Charlotte

Meet Charlotte’s Millennial #Influencers

Black Wednesday

Johnny Fly’s anniversary event to include special Legion beer

Johnny Fly Co.

First look: Go inside La Belle Helene, a new upscale French brasserie opening in Uptown

La Belle Helene

Johnny Fly Co. 1 Year Anniversary

Johnny Fly Co.

Summershare: Hospitality House of Charlotte

SHARE Charlotte

Wilson’s World: Checking Out What’s New at Johnny Fly Co.

Johnny Fly Co.

The latest and greatest additions to Charlotte’s restaurant scene, from fine dining to casual spots to small plates

Zeppelin

Our picks for 5 of the best offerings during Charlotte Restaurant Week, starting Friday

BLT Steak

Summershare: The First Tee of Greater Charlotte

SHARE Charlotte

Fresh Bites

Zeppelin

Try July for Charlotte’s Toughest Tables

Zeppelin

Celebrate national Mac and Cheese day with these 6 local spots

Fran's Filling Station

Eat like a student in University City

Angry Ale's

12 of the best cocktail bars to sip at, from speakeasies to chic lounges

Zeppelin

RidesOnTapCLT

Lyft

10 fast-casual restaurants you must visit in Charlotte

Chopt

How does STEAM education go beyond science and math?

Digi-Bridge

New Uptown Restaurant La Belle Helene Names Executive Chef

La Belle Helene

Lyft offering discounted rides to and from many Charlotte breweries July 7

Lyft

Angry Ales Good Day Anchor, Jason Harper, is in the kitchen with chef Kevin Burns from Angry Ales, cooking up kabobs.

Angry Ale's

Charlotte Happenings-SUMMER 2018

Fran's Filling Station

Lyft offering discounts for Fourth of July weekend rides to Charlotte breweries

Lyft

Chef talks menu for soon-to-open French brasserie in uptown

La Belle Helene

Upscale Eats in the Queen City

Zeppelin, BLT Steak

Weekday Planner: 10 things to do after work this week, including a Tiki night, Flight’s 2nd anniversary celebration and cat yoga

Flight

Summer Wines

BLT Steak

The Best Charlotte Patios for Springtime Dining & Drinking

Angry Ale's, Fran's Filling Station

The past and future for Share Charlotte

SHARE Charlotte

Once construction is complete, La Belle Helene might be Charlotte’s most beautiful restaurant

La Belle Helene

The name for the upscale French brasserie coming to Uptown this summer has been revealed

La Belle Helene

Upscale French restaurant coming to new uptown tower

La Belle Helene

The ultimate guide to lunch in Montford/Park Road/Madison Park for less than $10

Chopt

Chopt in Brentwood serves up a delicious chopped salad — and more

Chopt

The past and future for Share Charlotte

SHARE Charlotte

Daddy-Daughter Code-In

Digi-Bridge

54 Salads Around Charlotte To Try in Summer 2018 By ALLISON HANCIN — MAY 29, 2018

Chopt

25 best salads in Charlotte, ranked

Chopt, Fran's Filling Station

20 floral cocktails and treats that will give you a true taste of spring By Jessica Bentley – March 20, 2018

Zeppelin

The most expensive cocktail at 20 popular Charlotte cocktail spots, from $12 to $400

Zeppelin

Would you pay to join this monthly Lyft subscription pass coming to Charlotte?

Lyft

Where to Eat Mother’s Day Brunch in Charlotte

BLT Steak

Zeppelin’s Fried Green Tomato Caprese

Zeppelin

BLT Steak Charlotte’s Signature Popovers

BLT Steak

Making Breakfast for Mother’s Day

BLT Steak

Chopt Creative Salad Co. Introduces a New Menu Inspired by Global Street Food

Chopt

What are you doing for Mother’s Day? Here are 26 of Charlotte’s best spots for brunch

BLT Steak

Here are 26 of the best spots for Mother’s Day brunch, for the mom who wants a drink, the mom you really owe, and more

BLT Steak

Philanthrodating™ Young Professionals Singles Mixer Celebrating SHARE Charlotte’s “DO GOOD Week”

SHARE Charlotte, Flight

7 of the best ways to drink beer and do good this spring, from ‘volunbeering’ to catching a concert

SHARE Charlotte

The most underrated restaurant in 9 Charlotte neighborhoods

Fran's Filling Station

Do Good Week

SHARE Charlotte

Philanthrodating Young Professionals Singles Mixer

SHARE Charlotte, Flight

VolunBEERing to Celebrate Do Good Week

SHARE Charlotte

10 restaurants to take your parents, from celebration spots to places with soul

BLT Steak

BLT Steak unveils its new Sunday Roast—and it’s positively marvelous

BLT Steak

Charlotte’s Ten Best Patios

Angry Ale's

SHARE Charlotte Do Good Week

SHARE Charlotte

The 15 most incredible salads in Charlotte, ranked

Fran's Filling Station

The 10 best Uptown spring events to go to

Flight

Cooking with BLT Steak

BLT Steak

The Sunday Roast from BLT Steak

BLT Steak

An insider’s guide to Montford/Madison Park/Park Road Shopping Center: What to eat, drink and do

Chopt, Angry Ale's

Chopt Creative Salad Co. Opens Winston Salem Location

Chopt

5 things to know about Zeppelin, the new upscale restaurant and lounge in South End

Zeppelin

Fran Scibelli: FACES of Charlotte

Fran's Filling Station

Why this Tennessee Titans star took a bite out of a national salad chain, now open in Brentwood

Chopt

What’s Your Dish

BLT Steak

In Case You Missed It: 5 Top Stories of the Week

Chopt

10 of Charlotte’s newest places that you HAVE to try

Zeppelin

First Look at Chopt in Brentwood

Chopt

Take a look inside Brentwood’s Chopt Creative Salad Co., opening Thursday

Chopt

Date Night Dining: Where to Make Valentine’s Day Reservations in Charlotte

Zeppelin

These restaurants have your Valentine’s Day dinner covered, with prix-fixe menus ranging in price from $48-175 per person

Zeppelin

These restaurants have your Valentine’s Day dinner covered, with prix-fixe menus ranging in price from $48-175 per person

BLT Steak

Diner’s Choice Charlotte – Neighborhood Gems

Fran's Filling Station

38 points of interest within walking distance of the 11 new Blue Line stations opening March 16

Subsecreto

Charlotte Restaurant Week Preview: 134 Restaurants and 9 Counties

Fran's Filling Station

Aged Duck from Zeppelin

Zeppelin

South End’s New ‘Zeppelin’ Holding Grand Opening Celebration This Weekend

Zeppelin

10 most anticipated openings coming to Charlotte in early 2018

Zeppelin

CBJ Morning Buzz: NoDa shop opens; South End restaurant delayed; Elizabeth apartments to be demolished

Zeppelin

Behind the Bar with Larry Suggs of Crowntown Collective

Zeppelin

Ready for South End’s Zeppelin? Here’s the best part

Zeppelin

Zeppelin brings chef-driven, upscale cuisine to South End

Zeppelin

See inside Zeppelin, South End’s newest upscale restaurant and cocktail lounge, before it opens December 26

Zeppelin

Restaurant brings Queen City-inspired steampunk to South End

Zeppelin

Zeppelin, an upscale restaurant and cocktail lounge, will open December 26 in South End

Zeppelin

South End’s newest tapas and craft cocktail lounge, Zeppelin, to open the day after Christmas

Zeppelin

Chopt Opens in New Hyde Park

Chopt

Chopt to open New Hyde Park location

Chopt

Chopt to open in New Hyde Park

Chopt

Chopt opening second LI location

Chopt

#GivingTuesday: Strength in Numbers in NC

SHARE Charlotte

3 ways to make a charitable impact this holiday season

SHARE Charlotte

Hundreds of local nonprofits participate in #GivingTuesdayCLT

SHARE Charlotte

GIVING TUESDAY

SHARE Charlotte

Our 2017 Holiday Gift Guide

Subsecreto

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OUR TEAM IS RAD

OH, LOOK, IT’S OUR BLOG

Check out our latest campaign, stories, tips/tricks, and more…

WHAT OUR
CLIENTS
SAY

We love the people we get to work with. They are passionate, excited and have a little edge.

Semicolon

We worked with Black Wednesday when our business started to rapidly expand; our brand had grown organically through social media and word of mouth, and I knew that it was time for a more intentional marketing & PR push. Corri is an out-of-the-box thinker, is a leader in the social media and marketing worlds and helped give us the push we needed.

Haley Bohon - Founder & CEO, Skillpop.

Semicolon

Black Wednesday brings a unique perspective on all creative concepts when it comes to our brand that allows us to have a voice. They help give us the ability to stand out in the social world and local community while still being true to our mission and core concepts.

Angelique Morabito, Wheelhouse Media + Wheelhouse Media Foundation .

Semicolon

Corri gives 110 percent to every project she takes on. She brings extensive social media knowledge and expertise to the table and is a pleasure to work with.

Addie Rising - Content Manager, SHARE Charlotte .

Semicolon

We have nothing but good things to say about Corri & the Black Wednesday crew. They help us navigate the social media world with ease and support our creative campaigns no matter how wild they are.

Caleb Clark, Enemy To Fashion.

HIT US UP

We’re happy to talk to you about your goals and see how we can help.

ADDRESS

1200 E. 36th Street, C
Charlotte, NC 28205

EMAIL

info@blackwednesday.co