MARKETING MAGIC

BLACK WEDNESDAY?

Black Wednesday is a creative marketing and PR company that focuses on grassroots efforts to authentically connect brands to their audiences.

At BW, we dive into a client’s brand strategy to custom build marketing programs tailored to fit their vision, voice and goals. We develop creative stories and campaigns that exemplify their core values and beliefs, help them get plugged into the larger dialogues in their communities and seek innovative opportunities for organic coverage and engagement.

We call this brand personification: when your business behaves like a person allowing you to market differently. We want to help you share the living, breathing human passion behind exactly what gets you up in the morning (besides coffee). Let’s be honest, we love coffee, but we’re even bigger fans of the authentic interchange inspired by sharing a cup. Our role: setting the table for your next conversation.

Whether it’s marketing consultancy, public relations, social media, design or strategy services, if you care about it, we will amplify the message and help you participate differently.

So let’s talk: contact us today and let’s have a conversation about your next conversation.

Let’s talk about the story you need help writing and/or sharing. We can help you design programming and plans to get the word out through traditional and alternative media, social media, your website, influencer marketing and more.

We can create and design your press release to tell your story in an exciting way; we’ll then pitch the media to secure coverage and the third party credibility you need to support the launch of your newest product, restaurant, marketing campaign, rebrand, etc.

In our book, social media is the most powerful marketing tool you have at your fingertips (literally) because for the most part: it’s free. We’ll help you design creative and innovative campaigns, engage with your target audience and grow your community (and sales!).

How does your brand look, feel and speak to your audience? Whether you need a fresh take or an entire brand identity, we can help you define and design it.

PRESS

Viva Chicken Expanding Partnership with No Kid Hungry

Viva Chicken

Just Opened in September 2020

Livy’s Neapolitan Pizza

Where to Eat in Charlotte Right Now

Bardo, Vana

Fall Food and Drink at Charlotte Eateries, Bakeries and Breweries

Viva Chicken

New Openings, StreetEats, New Menus & Brunch, Virtual & In Person Wine Fests & More Charlotte Restaurant News for October

The Exchange

Menu Tracker: New items from Boston Market, Fazoli’s, Whataburger and Smoothie King

Viva Chicken

Viva Chicken Introduces Menu Inspired by Peru

Viva Chicken

Viva Chicken proves there’s life amid COVID-19

Viva Chicken

Protagonist Beer on Track to Open Brewery in Lower South End in 2020

Protagonist

Protagonist Beer Still on Track to Open Brewery in Lower South End in 2020

Protagonist

Local brewery pushes ahead with construction on second location

Protagonist

Check out the progress on Protagonist’s new brewery in Charlotte’s Lower South End

Protagonist

Protagonist Beer’s second location to open in October near OMB with a pizza concept

Protagonist

Protagonist ramps up construction on Lower South End brewery

Protagonist

CBJ Morning Buzz: Condo project coming to South End; Some local movie theaters reopening; Restaurant owner says RNC impact was just ‘gravy’

Fulcrum

Amid apartment boom, new condos for South End

Fulcrum

Looking to buy in South End? New condos coming fall 2021 start at $305K

Fulcrum

This new condo project near South End is a rare sight in rental haven

Fulcrum

CLT Breweries Brew BLACK LIVES MATTER Beer

Protagonist

As PPP Provides Less Than Needed Funds, NC Busi­nesses Turn to Outside Sources

withco

How to get money if your Charlotte small business has been financially hurt by COVID-19

withco

40 Charlotte coffee spots open for takeout or delivery during COVID-19

Pure Intentions

Relief being offered for Charlotte and Mecklenburg County small businesses

withco

Company Offers $20K, 0% Interest Loans To Small Businesses In Charlotte

withco

Charlotte small businesses have local options for financial help amid coronavirus

withco

Refine your coffee skills during quarantine, thanks to this Charlotte coffee roaster.

Pure Intentions

Loan program offers funding for up to 50 small businesses in Charlotte area

withco

Charlotte Breweries Work to Curb Economic Effects of COVID-19

Protagonist

How five Charlotte entrepreneurs are using the PPP to tackle business disruption amid Covid-19

Black Wednesday

Luuuuuke, Beignets, Sangria, Oysters, Cheeseboards, Cupcake Decor & 30++ Other Virtual Things To Do This Weekend 4/30

Protagonist

Charlotte-area restaurants hoping customers support them through take-out orders

44 Mills

Support Local or Else Organization Helps Keep Local Business Alive Amid Crisis

Black Wednesday

Coronavirus-Related Resources for Charlotte Startups

Black Wednesday

How To Support Local Businesses During These Tough Times

Black Wednesday

Support Local or Else

Black Wednesday

Support Local or Else, Charlotte entrepreneurs warn community

Black Wednesday

‘We are all in this together’ | Charlotte small businesses hit hard by COVID-19 impacts

Black Wednesday

Charlotte restaurants must close dining rooms temporarily per Gov. Cooper’s orders

Black Wednesday

The Community Is Rallying Behind Small Businesses And Local Restaurants

Black Wednesday

Here are the Charlotte restaurants offering delivery, curbside pickup and more

Black Wednesday

Making Cheerwine pancakes

44 Mills

Charlotte Beer Garden, Cuzzo’s Cuisine, Bold Missy: Restaurant news from last month

Protagonist, The Vintage

7 ways to celebrate National Margarita Day — as if you needed an excuse to drink one

The Wine Loft

Protagonist Brews AUS Resilience to Raise Money for Australian Brushfire Relief

Protagonist

The (almost) definitive list of 18 places to get fried pickles in Charlotte

Fran's Filling Station

Our Picks for the Best Girl’s Nights Out in February

The Wine Loft

Handmade pappardelle, Carolina Hot Mess: 21 restaurants you need to visit this month

Fran's Filling Station, BLT Steak, La Belle Helene, Bardo, 44 Mills

19 not-to-be-missed food and drink events this February

Protagonist, NoDa Brewing Company, The Vintage, 44 Mills

Where to Find the Best Bread in Charlotte

La Belle Helene

Newsbites: Noteworthy tidbits for 1.22.20

Chopt

44 Mills Chef Makes A Southern Classic With A Modern Twist

44 Mills

Chopt Creative Salad Co.’s downtown Richmond location is now open

Chopt

In The Kitchen With Fran’s Filling Station

Fran's Filling Station

Fran’s Filling Station participates in Queen’s Feast as part of Charlotte Restaurant Week

Fran's Filling Station

Salad Chain Joins the Lineup at the Mall at Green Hills Today

Chopt

NoDa-area breweries collaborate to create beer in memory of Scott Brooks

NoDa Brewing Company

Queen’s Feast: Six spots to try

La Belle Helene

New owners plan updates for this longtime South End wine bar

The Wine Loft

Under new ownership, The Wine Loft in South End is getting a new look

The Wine Loft

Chopt to Open at The Mall at Green Hills

Chopt

Chopt Creative Salad Co. opens at The Mall at Green Hills in Nashville

Chopt

South End’s next venue: An upscale whiskey, cigar bar

The Vintage

New beer honoring sandwich shop owner killed to be sold at NoDa, Plaza Midwood breweries

NoDa Brewing Company

Can two local brewers make it through ‘dry January’ without a drop of their own drink?

Protagonist

A whiskey and cigar bar will open this summer in South End neighborhood

The Vintage

Upscale whiskey, cigar bar snags South End space

The Vintage

Quick list of all 10 breweries that’ll open in Charlotte within the next 6 months

Protagonist

Dilworth’s Iron Tribe building will be converted into new whiskey bar/cigar lounge named The Vintage

The Vintage

A whiskey and cigar bar will open this summer in South End neighborhood

The Vintage

Healthy Eating 2020 Starts With Our $350 Giveaway

Chopt

15 not-to-be-missed food and drink spots this January

BLT Steak, La Belle Helene, Protagonist, Bardo, NoDa Brewing Company

Six New Restaurants & One Opening Soon, Vivace Closes, Chef Series, Wine Events, Beer Dinners & More Charlotte Food News for January

Chopt

Dine out on a deal during Charlotte Restaurant Week winter edition

La Belle Helene

What’s new on the menu as Queen’s Feast preps for winter edition

La Belle Helene

50 Best Restaurants in Charlotte: 2020

La Belle Helene, Bardo

These Charlotte restaurants are open on Christmas Eve and Christmas Day 2019

BLT Steak, La Belle Helene

8 Restaurant Openings, 2 Closings, Events & More scoopEATS News for the Last Days of 2019

Chopt

Charlotte brewery snags space in South End for second location

Protagonist

Crucial Intel: Charlotte Restaurants Open on Christmas Eve and Christmas Day 2019

BLT Steak

Holiday shopping at Blakeney

Chopt

Charlotte brewery snags space in South End for second location

Protagonist

Protagonist Brewery to Expand with New Location in Lower South End

Protagonist

Here are the menus for 8 restaurants open on Christmas Day in Charlotte

BLT Steak

Craft-brewery news: Protagonist Beer Co. will move into The Broken Spoke space

Protagonist

Fast-casual salad shop ready for uptown debut

Chopt

15 places to volunteer in Charlotte this holiday season and beyond

SHARE Charlotte

Giving Tuesday: Remembering to give back during this holiday season

SHARE Charlotte

These 11 Charlotte restaurants have your Thanksgiving covered — no cooking needed

BLT Steak

How to Have Thanksgiving in Charlotte if You Don’t Want to Cook.

BLT Steak

Here Are the Charlotte Restaurants Open on Thanksgiving 2019

BLT Steak

Charlotte Date Ideas That Won’t Break The Bank (Or Your Heart)

Fran's Filling Station

Halloween Party and more at Protagonist Beer in NoDa

Protagonist

BLT Steak – 10 Year Anniversary

BLT Steak

Bogues Consulting Group to host career mobility panel for women

Black Wednesday

New & To Do at Rea Farms, Waverly, Indian Land, Ballantyne, Blakeney, Waxhaw & More. News from South of 51 for October

Chopt

Smarty Alert: Chopt in Blakeney Hosting Chopt Jr. Celebration #kidseatfree

Chopt

Why Chopt’s CEO picked Charlotte as test market for new products

Chopt

25 not-to-be-missed food and drink spots this October

Chopt, Fran's Filling Station, BLT Steak, La Belle Helene, Protagonist, Bardo

Chopt Launches Kids Menu, Chopt. Jr.

Chopt

Why Chopt’s CEO picked Charlotte as test market for new products

Chopt

Global Feast: 50 Dishes for Adventurous Eaters in Charlotte

La Belle Helene

13 International Deserts You Must Try in Charlotte

La Belle Helene

Fran from Fran’s Filling Station Receives a Kidney

Fran's Filling Station

BLT Steak on Fox 46

BLT Steak

The Best Brunch Spots in 10 Charlotte Neighborhoods

La Belle Helene

6 Tips for Creating Engaging Social Media Posts

Black Wednesday

Who are The Charlotte Chefs to Know Right Now

La Belle Helene

The Essential Breweries in Charlotte to Visit Right Now

Protagonist, NoDa Brewing Company

Will this Charlotte restaurant’s fancy loo be named the best bathroom in America?

La Belle Helene

From live animals to architect touches: 10 quirky restrooms vying for the title of America’s best

La Belle Helene

Popular salad concept scouts Charlotte expansion options, updates uptown plans

Chopt

Chopt in the Studio

Chopt

Four Restaurants Are Finalists for 2019’s Best Restroom Contest

La Belle Helene

Four Restaurants Are Finalists for 2019’s Best Restroom Contest

La Belle Helene

Johnny Fly Co in Studio

Johnny Fly Co.

Wilson’s World: Celebrating the 3rd Anniversary of Johnny Fly Co at Their NoDa Store

Johnny Fly Co.

High Branch Brewing Co. First Tenant of Gibson Mill Market

Gibson Mill

High Branch Brewing Co. First Tenant of Gibson Mill Market

Gibson Mill

First look: Local retailer is dropping new eyewear, plus there’s a party

Johnny Fly Co.

Fran’s Filling Station- Fox 46

Fran's Filling Station

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OH, LOOK, IT’S OUR BLOG

Check out our latest campaign, stories, tips/tricks, and more…

supportlocalorelse.com

corri smith March 16 / 2020

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Intern with BW

intern September 16 / 2019

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PR Trends For 2019

corri smith January 14 / 2019

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Community Building For Brands

corri smith January 02 / 2019

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#ITSREALLYMECLT: Amie Kiehn, Astasia Williams and Courtney Rivera

blackcorri December 05 / 2018

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#ItsReallyMeCLT: Black Wednesday

corri smith November 28 / 2018

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WHAT OUR
CLIENTS
SAY

We love the people we get to work with. They are passionate, excited and have a little edge.

Semicolon

We worked with Black Wednesday when our business started to rapidly expand; our brand had grown organically through social media and word of mouth, and I knew that it was time for a more intentional marketing & PR push. Corri is an out-of-the-box thinker, is a leader in the social media and marketing worlds and helped give us the push we needed.

Haley Bohon - Founder & CEO, Skillpop.

Semicolon

Black Wednesday brings a unique perspective on all creative concepts when it comes to our brand that allows us to have a voice. They help give us the ability to stand out in the social world and local community while still being true to our mission and core concepts.

Angelique Morabito, Wheelhouse Media + Wheelhouse Media Foundation .

Semicolon

Corri gives 110 percent to every project she takes on. She brings extensive social media knowledge and expertise to the table and is a pleasure to work with.

Addie Rising - Content Manager, SHARE Charlotte .

HIT US UP

We’re happy to talk to you about your goals and see how we can help.

ADDRESS

1200 E. 36th Street, C
Charlotte, NC 28205

EMAIL

info@blackwednesday.co

GET ON THE BLACK LIST