Martha Stewart is the woman of the moment. Not of the late 1990s or of the early 2000s, but here and now in fall 2024.

Her Netflix documentary “Martha” has been consistently trending on top since it dropped on Oct. 30. Stewart also just published her 100th book, “Martha: The Cookbook.”

In the late ’90s, Stewart — and her brand of the same name — reigned as the hallmark homemaker. She and her home (and her “Martha Stewart Living” magazine, her Martha Stewart Everyday Kmart line, and her “Martha Stewart Living” TV show) were pristine, put-together icons that shared indispensable lifestyle tips and tricks.

As the years tumbled forward, Stewart’s readers and viewers have seen beneath the domestic veil, following her somewhat rise-fall-rise story arc.

Nevertheless, her guiding values and core interests are clear across her long career: self-made success, entertaining, gardening, a stubborn insistence for fresh, made-from-scratch food and an adamant demand for beauty.

Despite this female powerhouse’s shortcomings and surprise story arcs, Stewart has undeniable taste. As asked by the documentary, was she the original influencer?

Below, you’ll find a list of spots that match up with Stewart’s tastes. These Martha-evoking spots in Charlotte demonstrate the above values and the decades-long lore of this 83-year-old woman, who once again is the woman of the moment…

 

VIVA CHICKEN

Location: Multiple

Stewart is the queen of practicality and of a proper roast chicken. If the chicken is not coming piping hot from your oven, at least have it come piping hot from Viva Chicken. While Viva has become a popular franchise, there’s really no denying that its herby, succulent rotisserie chicken is the real deal. Viva also has plenty of catering options to ease your dinner host duties. Tell your guests that it’s Viva, or don’t. I think Stewart might keep it a secret, too.

 

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