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KATIE BLESSING CENTER

North Carolina’s largest and most advanced pediatric behavioral hospital, coming in 2025.

THEIR STORY

The Katie Blessing Center is named for the mother of Mike Estramonte, founder of parent company Starmount Healthcare Management. This facility will offer wraparound behavioral health services to children ages 5 through 18, a population in need of support.

HOW WE’VE HELPED

Our work with Katie Blessing Center focuses on spreading awareness of the organization as well as their future building and comprehensive services. We’ve implemented marketing, PR and social media strategies to develop and strengthen their brand.

  • Public Relations

  • Designed PR strategy and comms plan
  • Managing outreach to media and press secured
  • Make sure signature events are covered by local news
  • Social Media

  • Create and manage social media accounts to nurture brand identity
  • Plan and execute strategy to grow following and build image
  • Keep pages updated with brand storytelling, properly leveraging newest tools
  • Launch giveaway with partner, Lovin’ Life Music Fest, to boost engagement and broaden reach
  • Marketing

  • Designed launch event, used RSVP platform, designed invitation, created invitation strategy, put together event venue and all other event logistics including donations, signage, slide presentation, and more
  • Plan future events for community building and fundraising
  • Design

  • Work with graphic designer to produce visuals for marketing and social media purposes

ARTICLES

April 3, 2025

$2.5M adolescent mental health urgent care coming to Charlotte by 2026

October 31, 2024

AOL: StarMed launches mobile clinic in Banner Elk

October 31, 2024

StarMed launches mobile clinic in Banner Elk

September 2, 2024

Spotlight On: Mike Estramonte, Founder & CEO, StarMed Healthcare and Katie Blessing Center

August 22, 2024

Largest pediatric behavioral health care facility in N.C. planned in east Charlotte

June 25, 2024

Yahoo: ‘Going to heal here’: New juvenile mental health facility coming to Charlotte

June 25, 2024

City Council approves $650 million to help renovate Bank of America Stadium

June 25, 2024

Understanding adolescent mental health

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Black Wednesday is a marketing agency based in Charlotte, NC offering social media, public relations, influencer marketing, and brand services with specialization in understanding human connection in order to amplify the impact of marketing campaigns.
Marketing Consulting | Social Media Marketing | Influencer Marketing | Public Relations Consulting | Small Business Marketing

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